Kentucky Fried Chicken (KFC), primarily recognized as a consumer brand, lacked a strong corporate presence in the digital space. To address this, KFC Global partnered with Simple Media to overhaul their global website and create a platform that truly represents the brand’s corporate identity, emphasizing its rich history and commitment to innovation.

The new website includes a comprehensive Careers portal, allowing KFC to seamlessly manage hiring across its worldwide operations. This powerful integration ensures a streamlined process for talent acquisition, supporting KFC’s global growth and operational needs.

Additionally, the website now highlights KFC's corporate sustainability promise, showcasing their commitment to responsible practices. Fun facts and brand stories, previously overshadowed, are now front and center, engaging visitors in unique ways while reinforcing KFC’s cultural relevance across diverse markets.